On The Rocks Supply Co., Atlanta, GA, Est. April '26

For Industry, By Industry.

Free Shipping Over $50

ATLANTA, GASERVICE INDUSTRY SUPPLY CO.EST. APRIL '26FREE SHIPPING OVER $50MADE TO ORDER15 PIECES LIVE ATLANTA, GASERVICE INDUSTRY SUPPLY CO.EST. APRIL '26FREE SHIPPING OVER $50MADE TO ORDER15 PIECES LIVE
Shift 01

The Well Collection.

Merch Designed By Insiders.

ATLBuilt In
APR '26Established
15Products Live
Bartender pouring a drink under a neon sign reading The Well Is Sacred The Well Is Sacred

The Well.

OPENin stock NEW POURcoming soon LAST CALLalmost gone 86'Dsold out

Live inventory shown here: all 15 current listings are open.

Nothing is pre-printed. Every piece goes into production after you order it.

Most Popular

The Well / Tees / Tip Me Oval Logo Crop Tee

Model wearing the Tip Me oval logo crop tee, counting cash behind a bar
OPEN

Tip Me - Oval Logo Crop Tee

$29.88

Pink embroidered-style oval patch, cropped fit. Printed once you order it. Nothing sits in a warehouse waiting for you.

Before You Order

Questions.

Cropped fit, soft cotton blend. Screen-printed by hand per order. Runs true to size.

Machine wash cold with like colors, inside out, to protect the print. Tumble dry low, or hang dry for the longest life. Don't iron directly over the design. Flip it inside out first if it needs touching up. Skip the dry cleaner and the fabric softener; both break down the print faster than a normal wash.

Made to order, nothing printed until you buy it. Production and shipping takes roughly 10 to 14 days. Free shipping on orders over $50, a flat $4.95 under that.

Our tees run true to size. If you're between sizes, or you like a looser fit, size up. Crops run shorter through the body by design, so if you want more coverage, size up there too.

Still unsure? Email hello@ontherockssupplyco.com before you order and we'll tell you straight. We'd rather spend two minutes on that than have you stuck with the wrong size.

Here's the honest answer. Because every piece is made individually after you order, we can't take it back for a size swap or a change of mind. There's no warehouse to return it to and nobody else it can go to.

What we do cover, for 30 days, no cost to you: if the print is flawed, it arrives damaged, you get the wrong item, or it never shows up, we replace it or refund it. Your call. That's the full policy.

Our Story

"We're here for a good time, not a long time."
Roderick Smith, Founder

Ten-plus years in this industry, and the best friends I have are the ones I made behind a bar or on a floor. We're bonded through mutual disdain for the rude and the shared desire to have a great time and live life. We're underappreciated and underpaid, and we still make nightlife better for everyone who walks through the door.

A few months ago I was buying gifts for my staff while I was still general managing, and I realized something: I was close with these people, and I still didn't know them well enough to know what they'd actually want. I went looking for something built for us, people in this industry, and couldn't find it. Three months later, I decided to just build it myself.

I pulled in a group of industry people who are also artists, and we designed what we'd actually want to wear on shift if given the freedom, and what we'd get for the people we care about when we're not sure what else to give them. On The Rocks is meant to be the gift hub and the backbone of this industry: made sustainably, made with passion, made by people who've done the job. At the end of the day, we're here for a good time, not a long time.

Service Well Veteran cap, white with black embroidered text, background removed
For Teams, Bars & Events

Merch For Your Crew.

Custom shirts, hats and drinkware for your bar, your restaurant, your event, your staff. Designed with you and made to order.

No 100-piece minimums. Most printers won't talk to you under a hundred units. We make things after they're ordered, so if eleven people need a shirt, order eleven.

Start a project
Staff & UniformsShirts your team will wear off shift too
Events & Pop-UpsSmall runs without a pallet of inventory
Staff GiftsBetter than another gift card
Retail For Your VenueIf guests keep asking to buy your shirt, sell it